The 5Ws of marketing. Sort of.

By Ron

I had this great idea. I’m working on ways to promote my freelance business (obligatory link here), so it got me thinking about the basics of marketing. So, I figured I’d write it down. Maybe it would help me focus. My great idea was to make it the 5Ws of marketing, like the 5Ws of [...]

7 reasons this is the worst blog ever

By Ron

I’ve been researching blogging for over a year now. Many use it as a way to make some side cash and, in some cases, as their main source of income. So, I’m blogging. But everything I’ve read tells me I’m doing it all wrong. Here’s what I mean. 1. No specific target audience. The gurus [...]